It’s been days since we’ve heard the rumors about a new Sony camera. Since the company hasn’t said a word about these rumors, everything so far is speculation. But we all know that, per the saying “Where there’s smoke, there’s fire,” if there’s a rumor, then there are reasons to believe that it’s true. Now the cat’s out of the bag: it is true, after all. The Japanese manufacturer has created the Sony Cyber-shot DSC-KW11, ideal for taking selfies.
Sony really wants to stand out with this camera, given its design and features and the fact that it’s primarily for taking spectacular selfies. Really, any quality camera should be able to do this, but the DSC-KW11 has a special touch that puts it head and shoulders above the rest.
One of the first things one notices that distinguishes it from other cameras is its aesthetic. It doesn’t look so much like a camera as it does a bottle of perfume, a strong hint about this camera’s target audience. The company is aware that the female sex takes many more selfies than men, which is undoubtedly one of the reasons for this camera’s innovative appearance.
But it should also be said that with this “perfumed” aesthetic it limits its target audience and therefore its sales.
Characteristics of the Sony Cyber-shot DSC-KW11
For the benefit of those looking to buy this camera, perhaps we should detail the features of the DSC-KW11, so without further ado let’s get on with it.
The Sony Cyber-shot DSC-KW11 has an 8.3-cm, 19.2-pixel XtraFine/OLED touchscreen. It also has a 1/2.3-inch Exmor RS CMOS sensor, with MPEG-4 AVC/H.264 recordin and Skin Toning, Face Slimming, Skin Smoothing, Eye Widening, and Shine Removal effects.
As we can see, its features aren’t half bad, and they’re clearly focused on taking high-quality selfies with little effort.
As evidenced by the rise of cameras like this, the impact of the selfie phenomenon on the photography market is increasing. This camera surely won’t be the only example of the influence of this far-reaching phenomenon.
For sure, I recommend you try the Cyber-shot DSC-KW11 for yourself.